Strategic clarity for organisations that feel stuck or lack direction.

30 years’ experience, I help leadership teams understand what’s really happening inside their business.

I work with ambitious organisations who are ready to grow but lack clarity or direction.

Book a Marketing Clarity Consultation

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Book a Marketing Clarity Consultation

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Book a Marketing Clarity Consultation

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Book a Marketing Clarity Consultation • Book a Marketing Clarity Consultation • Book a Marketing Clarity Consultation •

Welcome to The Marketing Lab

I’m Lucy, and I founded The Marketing Lab to give business leaders clarity and confidence in their business and marketing. With over 20 years’ experience, I specialise in diagnosing what’s working, what’s holding you back, and building strategies that deliver measurable growth.

My approach is straightforward and practical, no jargon, no unnecessary complexity, just clear insight, tailored advice and marketing strategies that support your wider business goals.

Over the years, I’ve worked with a wide range of businesses, from ambitious start-ups to established SMEs, helping them cut through the confusion and achieve sustainable results.

A woman in a navy blazer and blue pants standing outside a wooden door, smiling, with green and white hydrangea bushes nearby.
A smiling woman with blonde hair sitting on a leather and fabric sofa holding a blue mug, in a wood-paneled room.

Working hard but not seeing progress?

I help business leaders cut through confusion with clear, commercially grounded diagnostics.

By uncovering what’s really happening inside your marketing, positioning and decision-making, I help you understand what’s working, what’s getting in the way and what needs to change.

It’s to give you the clarity and direction to make better decisions that drive sustainable growth.

Strategy led support may include:

  • Business and marketing diagnostics

  • Strategic positioning reviews

  • Website and messaging analysis

  • Lead generation strategy

  • Customer journey and communication planning

We've been very pleased with Lucy's straight forward help, support and advice since engaging with Mkt Lab more than a year ago. She is flexible, honest, creative and resourceful. We are very happy to continue working with Mkt Lab on an ongoing basis.

William Townsend

Managing Director

Education Support Professionals

Businesses I’ve worked with

  • Education Support Professionals
  • EPI Consulting
  • Nimble E Learning
  • Studio 8 Art
  • Westonbirt School
  • Godolphin School
  • The Summer Camps Trust
  • City of Bristol College
  • Sutherland Cranial College of Osteopathy
  • Blue Squid Communications
  • Collegiate School
  • The word 'applica' inside a rectangular box with a blue outline, on a black circular background.
  • Logo of The Downs School and Sixth Form featuring a shield with a white horse and a red and blue background, with the school's name beneath.
  • Logo for Fanny's Distillery featuring a stylized, brown teapot with a spout and handle, surrounded by foliage, with the text 'Fanny's Distillery' below.
  • Black and white logo with the text 'UCL' in bold letters inside a black rectangle, with a small London Eye icon to the left of the text.
  • Logo for Grasshoppers Lakes & Private Estates Management featuring a cartoon grasshopper holding a paintbrush, with the text 'Grasshoppers Lakes & Private Estates Management' on a black circular background.

Contact us

Let’s get started! Complete the form to send your message and we will be in touch.

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Or call me on 07901 521410.