why complete the questionnaire?
Understand What's Working
By answering the questions, you’ll identify what’s effective in your marketing and where improvements can be made.
Make Smarter Decisions
Get a clear picture of your business, so you can decide where to spend your time and budget more wisely.
Create a Simple Plan
Use the insights to set realistic goals and outline the steps to improve your marketing.
Spot Gaps
It highlights areas you may not have thought about, such as who your ideal customers are or how well your messages connect with your target audience.
Set Priorities
The answers help you to figure out which marketing changes will have the most impact, so you know what to focus on and this helps with prioritisation.
Lucy has a deep understanding of the ed-tech market. She has a great sense for how to position products, and communicate with the market in a way that gains traction fast. She knows how to pull multiple levers of lead generation, is very strong operationally and happy to muck in at start ups. If you're a start up looking for traction and leads then you're in the right place!
Guthrie Denniston
CEO, Applicaa