Below are some lovely testimonials from people I have worked with recently. I place a lot of emphasis on customer satisfaction. If a client is not happy, I would not be happy either! Thankfully that doesn’t happen because I work with every client to ensure their goals are met.
What clients say
Lucy, has been working as a marketing consultant with the Trust for a year. This has given focus to the direction of the charity and improved data management. Lucy has been a fantastic contributor with the enthusiasm and professionalism needed for a tight brief. We are continuing to work together to bring the importance of summer camps to more UK children.
Joanna Walter
Camp Director
The Summer Camps Trust
Lucy originally started work with us just to focus our social media better. After a year, she is master minding all our promotional efforts and producing great results. Thank you, Lucy.
Jean Macdonald
Director
The Huxley Trust
We've been very pleased with Lucy's straight forward help, support and advice since engaging with Mkt Lab more than a year ago. She is flexible, honest, creative and resourceful. We are very happy to continue working with Mkt Lab on an ongoing basis.
William Townsend
Managing Director
Education Support Professionals
Lucy worked with us to establish and run our inaugural art exhibition and sale of works representing 16 different artists. The event ran for ten days and resulted in more than a third of the works being sold at the asking price, local press coverage and, requests for a repeat event next year.
Damian Carroll
Event Organiser and Artist
Studio 8
Lucy has a deep understanding of the ed-tech market. She has a great sense for how to position products, and communicate with the market in a way that gains traction fast. She knows how to pull multiple levers of lead generation, is very strong operationally and happy to muck in at start ups. If you're a start up looking for traction and leads then you're in the right place!
Guthrie Denniston
CEO
Applicaa

INDUSTRY EXPERIENCE
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ENERGY SECTOR START UP
Consulted with an energy sector start-up to develop the first website, define service offerings, and establish strong market positioning. Working with the CEO and founding directors.
RESULTS
Consistent brand and marketing, two industry awards, securing a win and a shortlist within a year. Continues to be a very successful business.
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SAAS TECH START UP
Fourth employee at a SaaS technology start-up. Led all marketing activity including bringing in online webinars and demo on demands to sell products and generate inbound leads.
RESULTS
700% growth in the customer base within 3-years. Every sale had marketing touchpoints. Successful new product launches.
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RECRUITMENT CONSULTANCY
Marketing consultancy for a successful, bespoke recruitment firm requiring part time marketing support to drive content, website and case studies leading to an increase in sales.
RESULTS
Efforts have delivered more than 500 new subscribers and new high worth recruitment contracts. Ongoing consultancy work.
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SIXTH FORM COLLEGE
Consultant Head of Marketing for Sixth Form College. Undertook management of marketing team, devised enrolment campaigns including radio and outdoor ads, social media and prospectuses.
RESULTS
Successful fractional or short-term marketing consultancy to lead the marketing team and drive all related marketing activity.
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FURTHER EDUCATION COLLEGE
Led the marketing and rebranding of a major adult education college, leading the website redesign, revamp of course materials, membership magazine, and course sales strategy.
RESULTS
Courses quickly sold out. College members were given personalised profiles allowing seamless online bookings and improved user experience.
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E-LEARNING START UP
Marketing consultant for an e-learning start-up. Worked on initial PR efforts, securing coverage. Set up social media channels and worked with the team to develop the first website.
RESULTS
Wrote an award entry which won its category that year for 'Best New E-learning Product'. This has grown into a very successful business.
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ART GROUP
Working with a successful team of creative artists to scope and support their inaugural annual art show and sale of works, showcasing local talent from more than 16 creative individual artists.
RESULTS
Successful delivery of the show with 30% of all art on display sold at the ticket price. Local PR coverage and calls for a repeat next year.
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PHILANTHROPY
Working with an outdoor learning charity to improve their sales strategy, realign and boost all marketing activity and to bring wider awareness to their core purpose, their 'Why?' to drive success.
RESULTS
Successful delivery of summer course programme and improved marketing activity. Ongoing consultancy to deliver results.
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INDEPENDENT SCHOOL
Implemented a fee reduction strategy to reposition the school in the marketplace. Undertook competitor research, and data analysis and presented to the Governing Board to gain approval.
RESULTS
Lower fees were implemented resulting in growth in student numbers. Shortlisted for TES award for Financial Initiative of the Year.