february 2025
Is Your Website Working For You?
Websites are often created and then forgotten about but a good website should be kept up to date frequently and actively bring in leads whilst offering valuable information to your target audience.
Is your website working for you?
Here’s a quick checklist to see if your website is actively helping your business or not:
Is it mobile-friendly?
Do you have clear calls-to-action?
Is it easy to navigate?
Are you answering customer questions?
A well-optimised website is a tool that should work for you to generate leads and sales.
When was the last time you reviewed your website?
Contact me for a comprehensive website evaluation with suggestions for improvements.
Why Should a Small Business Do a PESTLE Analysis?
A PESTLE analysis is an essential tool for businesses to understand wider external factors that can impact decision making. The first step in really knowing your market is to ‘think big’ and assess the areas below, these can all affect the sector you operate in.
Political
Economic
Social
Technological
Legal
Environmental
Using online research and AI tools, you can gain insights into the wider market and identify potential risks or opportunities. This can help you to adapt your strategies to changes in the market and lead to making better informed decisions whilst helping you to remain competitive.
Marketing Questionnaire: Get Your Free Audit!
Do you know how well your marketing efforts are working for your business?
A marketing audit is an excellent way to evaluate your current strategies and ensure you're on the right track.
I’ve designed a comprehensive marketing questionnaire to help you assess your business's strengths and areas for improvement. Whether you're starting out or looking to refine your approach, this questionnaire provides valuable insights tailored to your specific needs.
Best of all, it’s free!
Take a few minutes to fill it out and receive recommendations to boost your marketing impact.
Complete your Marketing Questionnaire here!
I can also prepare a full analysis of your responses with a roadmap to help you succeed. This is an optional add on service.